Unlock Hidden Sales Opportunities
Propria's Business Intelligence
In today's competitive marketplace, finding and engaging ideal clients before your competitors do can make all the difference. Propria's Business Intelligence platform promises to help businesses discover and connect with prospects who are perfect for their services.
The Challenge: Hidden Prospects Everywhere
Did you know that an estimated 89% of prospects remain hidden from traditional marketing efforts? Most businesses struggle to identify when their ideal clients are actively searching for solutions or experiencing changes that create new opportunities.
This creates several critical questions for business owners: Are you tracking your ideal clients in real-time? Are you responding to opportunities from your competitors' clients? Can you identify and message anonymous website visitors?
Smart Signals That Drive Results
Propria's platform focuses on the best-performing signals that matter most to your business. Instead of generic outreach, they create targeted campaigns so your team can focus on what they do best – closing deals.
Buyer Intent Tracking helps you engage prospects exactly when they're searching for solutions online. This timing advantage can be the difference between winning and losing a deal.
Job Change Monitoring automatically identifies when prospects move to new roles or companies. These transitions often create new needs and opportunities for your services.
Funding Round Alerts notify you when companies receive new investment. Fresh funding often means expanded budgets and new initiatives – perfect timing for your outreach.
Turn Anonymous Visitors into Known Prospects
One of the platform's most powerful features is identifying anonymous website visitors. Every day, potential clients visit your website without leaving contact information. Propria helps turn these invisible visits into actionable leads.
The system also tracks how prospects engage with your messages and content. This allows for intelligent follow-up with relevant offers and information based on their demonstrated interests.
Beyond New Prospects: Maximising Current Relationships
Current clients represent some of your best growth opportunities. Propria monitors when existing clients are researching additional services, enabling perfectly timed upsell conversations.
The platform provides detailed prospect insights before you reach out. Access to mobile numbers, career details, and company information helps personalise your approach and increase response rates.
Job Alert Monitoring identifies when companies post new positions. Growing teams often signal expanding needs – ideal opportunities to introduce your services.
A Complete Marketing Intelligence Solution
Propria goes beyond basic lead generation. Their approach includes:
Business Intelligence: Identify new ideal clients as they conduct business
Social Intelligence: Monitor social media for prospects actively seeking services
Persona Marketing: Target the exact types of clients you want to work with
Growth Marketing: Centralise research, prospecting, and messaging across all channels
Real Results from Real Clients
The platform has earned praise from business owners and managing partners. Clients report professional, cost-effective service that produces measurably better results than they hoped for.
For businesses lacking the time and expertise to manage complex campaigns, Propria offers a complete solution that combines technology with human engagement.
The Bottom Line
In a world where most prospects remain hidden, Propria's Business Intelligence platform helps businesses find and engage ideal clients at exactly the right moments. By focusing on high-performing signals and providing comprehensive prospect insights, it enables more targeted, effective outreach.
The result? More opportunities with ideal clients, better timing for your outreach, and a more personal experience for your prospects. For businesses ready to stop missing hidden opportunities, Propria offers a compelling solution to transform how you find and engage potential clients.
