Einstein famously said that insanity is doing the same thing over and over again and expecting different results.

In a recent appearance on The Joe Rogan Experience, Elon Musk made a striking prediction: traditional smartphones and apps will become obsolete within five to six years, replaced by AI-powered devices.

How a Controversial Rebrand Destroyed a Luxury Icon

Some years ago, my company had a contract with Guinness.

I was lucky enough to meet their global head of marketing and was privileged to spend time with him.