ROI Calculator
What's your outbound
actually worth?
Calculate the real return on a purpose-built AI outbound system, versus managing it yourself or paying agency fees every month.
How it works
Your system. Your data.
Zero monthly fees.
01 - One-Time Investment
With Propria's Build-Only tier, we construct the entire outbound infrastructure and hand it over to you, fully operational, owned outright, and ready to run.
03 - AI Signals Built-In
We configure the AI signal layer to surface buying intent, job changes, funding events, and hiring spikes, so your team reaches prospects at the right moment.
05 - Team Empowerment
We train your team on every component of the system, sequences, filters, signals, and enrichment workflows. So they run it independently from day one.
02 - Full Data Ownership
Every lead, every signal, every sequence lives in your account. No third-party access, no data dependency, complete control from day one.
04 - Scales Without Extra Cost
Add campaigns, expand into new markets, or triple your outreach volume; the infrastructure we build scales with you at zero incremental build cost.
06 - Fraction of Agency Cost
Traditional outbound agencies charge £2k–£5k/month, indefinitely. Our build delivers the same infrastructure as a one-time fee, typically recovering its cost within 30 days.
Traditional Agency
❌ - Ongoing monthly retainer with no end date
❌ - Data and sequences locked to their platform
❌ - Black-box reporting, you trust the numbers
❌ - Cost scales with headcount and volume
❌ - Weeks to onboard; months to see results
❌ - AI signals optional add-on at extra cost
Propria Build
✅ - One-time investment, zero ongoing fees to us
✅ - Everything built inside your account
✅ - Full visibility into every step and metric
✅ - Infrastructure scales at no additional build cost
✅ - Live and running within 2–3 weeks of kickoff
✅ - AI intent signals configured from the build
We build the entire outbound system for you, strategy, targeting, sequences, deliverability, and then hand it over ready to run.
Results
New Opportunities
✅ Tom posted about us!
✅ Richard started a new role
✅ Jenny wants to arrange a call
✅ Propria is looking for new staff
✅ Janice has been made CEO
✅ Propria is a high growth prospect
✅ William is looking for a new supplier
✅ Tom posted about us! ✅ Richard started a new role ✅ Jenny wants to arrange a call ✅ Propria is looking for new staff ✅ Janice has been made CEO ✅ Propria is a high growth prospect ✅ William is looking for a new supplier
✅ Propria has gained new funding
✅ Richard clicked our email
✅ Ally wants to book a call
✅ Peter has a new role
✅ Propria is researching our sector
✅ Propria visited our website
✅ Acme Co has just been incorporated
✅ Propria has gained new funding ✅ Richard clicked our email ✅ Ally wants to book a call ✅ Peter has a new role ✅ Propria is researching our sector ✅ Propria visited our website ✅ Acme Co has just been incorporated
✅ Propria has a new service
✅ Ali, an old client has visited our website
✅ A look-a-like company has been found
✅ Fiona has show interest in a service
✅ Lesley has posted about needing our services
✅ Frank is now the CFO
✅ You have two new meetings booked
✅ Propria has a new service ✅ Ali, an old client has visited our website ✅ A look-a-like company has been found ✅ Fiona has show interest in a service ✅ Lesley has posted about needing our services ✅ Frank is now the CFO ✅ You have two new meetings booked
